Showing posts with label Internet Online Business. Show all posts
Showing posts with label Internet Online Business. Show all posts

Sunday, September 27, 2009

6.4兆禮券怎賠?HOLA買單恐倒店 (64 Hundred Million Vouchers? HOLA Possible Bankrupt)

Hola

 

自稱「遭駭客入侵」的HOLA和樂家居館,似乎跟2次標錯價的戴爾電腦,成了難兄難弟。兩家業者都在「假日出包」,戴爾最後拿產品全年打8折,跟消費者和解,HOLA這回面對「64億張」千元禮券的不正常交易,如果真要全賠,必須掏出6.4兆,怕出清資產都不夠賠。

假日客潮照樣賣力消費,HOLA自稱網路不正常交易的64億千元禮券,是被駭客攻擊!巧就巧在,HOLA網站週日凌晨出包,戴爾官網2次標錯價,發生在週五晚上跟週六,莫非假日網管有漏洞?出了包,代價可不小,戴爾當初想發折價券,消保官確認定「沒誠意」,開罰百萬,最後戴爾拿全年產品打8折和解,如果HOLA循戴爾模式賠,很可能開放線上產品8折,或賠面額最低的100元電子商品券,萬筆訂單,可能認賠100萬消災,畢竟,資本額4.2億的HOLA,如果全賠,恐怕會倒店,11家店賠光光,也付不出6.4兆。

消基會認為,如果業者HOLA最後沒辦法舉證自己是受害者,就必須對下單者負責。消基會董事長謝天仁:「像戴爾這個事件裡面,不只人家會認為,用這個(標錯價)事件在炒作,甚至於有人在懷疑,用這樣的方式得到消費者資料,來達到它促銷的相關目的。」 消基會提醒,消費者如果只下1張單、買1張HOLA禮券,被保障的機會相對變高,如果惡意大量下單,想利用網站疏漏獲利,恐怕只會等到一場空。

Link: http://times.hinet.net/times/article.do?newsid=2386866&option=financen

 

Another case happen again after Dell, that HOLA website released 64 hundred million electronic vouchers (thousand dollar) for their customers. They said that possible attached by Hacker, but don’t have any prove yet. Dell has to discount 20% for those products for whole year due to the wrong pricing listed in the Internet, so this time we are not sure how HOLA to handle it. If HOLA need to pay all the vouchers, then HOLA might bankrupt as the total asset of HOLA not enough to pay 6.4 trillion dollar (Unihan Definition for Taiwan). WOW!

If HOLA not able to prove that is not their mistake, then they have to provide a solution for their customers. Even they follow the Dell method to provide 20% discount, or give the minimum voucher or coupon (hundred dollar), then with 11 x HOLA shops still not able to pay to their customers with 64 hundred million vouchers.

If HOLA bankrupt, then it will impact to thousand workers and their suppliers seriously, especially during slow economic market. Oh man!

This is show that we really need to be careful if doing the Internet online business, and this is one the serious example from Dell and HOLA. The leak of Internet security will cause our business loss million of dollar, or even in worse situation then may ‘close shop’. So, IT play a very important role in this modern day, and without IT with the latest technologies and strategies, then you will not able to compete with your competitors. Not sure Insurance can cover or not? Possible is a good opportunity for Insurance company!

 

64 Hundred Million HOLA Electronic Vouchers! Lets see how HOLA resolve it!

Monday, September 14, 2009

Free Google AdWords Voucher to Promote Your Website!

Google AdWords

Quick and this is available for the first 100 people to get free RM100 Google AdWords voucher if you signup from this Google AdWords link (provided by SME magazine), so that you can promote your website or business for FREE using this FREE Google AdWords voucher.

May be people don’t really know the Power of Google AdWords, and so most of people try to ignore the Google AdWords if ask them to spend money to promote their website or products in Internet. I just want to share with you my experience, as I did spent some money try to promote my other website, and it really get the traffic to my website and attract more visitors to view the products everyday. Although, most of the new visitors didn’t buy any products, but slowly you can see they start come back directly as they already know and remember your website. So, if you have any online business or online store or services, then try to promote your website using Google AdWords, and make your brand or URL known by more people first, and you will get the return soon if you are never give up!

 

image http://adwords.google.com

 

What is Google AdWords?

Google AdWords marketing program is linked to Google Search Engine or Google Adsense to show your advertisement (on top or next to search results or related keyword page) based on the keywords that you created in your Google AdWords campaign. You can create the text ads or image ads to attract the user click on your ads, and you need to set or adjust the value per ads click (mean Pay-Per-Click, PPC) in order to be the top or first ads when Internet user search on specific words or keywords. This is not only to display on Google search engine, your ads will be displayed all over the Google related services like Blogger, You Tube, Gmail, etc. Imagine million of Internet users are using Google search engine, Blogger, You Tube, Gmail, or etc every hour every minute, and possible one of your visitors will be your true customer and converted into sales soon.

 

Google AdWords really help?

Most important point is, how many people know your websites, products or services that you have it in Internet today? Don’t assume the Internet users will find you easily if you didn’t act something to promote your website.

  • Today’s mobile world, people will try to search the Internet to get more information first before they decide to buy a product or services.
  • There are many similar products or services available in the Internet, and users usually look for those links on the 1st or 2nd pages of search results.
  • Major of Internet users are using Google search engine beside Yahoo, MSN (Bing) or AOL, and Google Ads is not only display it on Google search engine page, and it will help you display it on other Google services sites too, i.e. You Tube, Blogger, Gmail, etc.
  • Million of the websites are using the Google Adsense (Ads by Google) to make some profit and indirectly your ads will be viewed by someone if the keywords is related on the webpage.
  • Google AdWords has a free keywords tool to assist you analyze the keywords and get the suitable keywords for your ads to improve the CTR.

Note: If you have budget constraint, then you need to check your Google AdWords account time to time to adjust your PPC, daily budget and target audience.

 

You may refer to this Secret of Google AdWords to share with you a way to get ALL your Google PPC (Pay-Per-Click) advertising absolutely FREE!

 

image

 

 

Google AdWords! Promote Your Website!

Sunday, August 23, 2009

3 Steps Start An Online Shop With Online Payment Service

If you are plan to start an Online Shop with Online Payment availability, then you need to have a domain name (.com or .com.<depend on domain country code>, i.e. .com.my) for long run, and the web pages that you need to display what products you are selling online, and a payment methods for your customer to order and pay you. Below 3 basic steps for you to start an online shop to do your Internet Online Business:-

 

1. Setting up a Domain Name and Website through hosting company

You may need to have a unique or own domain name to run your online shop for your Internet Online Business. The domain name can be vary and usually people will use the .com international domain name, or you can use for your own country domain name like .com.my. The domain name is not expensive today, and I propose you sign up with with hosting company to get the hosting package with cheaper cost to including the domain name for a year or more. Some hosting company even provide you email, ftp, templates for ease for you to run your online shop. Choose the domain name related to your products or services, and try to get it ‘short and sweet’ for people to remember your online shop URL.

 

2. Create the webpage with full of contents for your products or services

You may not know the web design to create your own web pages for your online shop, so actually you can hire a designer to develop the web pages for you including the pages and pictures, and it can cost you from few dollars to few hundred dollars per page. Some of them will create the template for you, and you just need to type your products description and upload your product photo, then it will display it on your online website to sell it. There are few ways you can get cheaper web pages design cost, like you can ask from University students to create for you, or look for the hosting company provide in-house designer services, or attend some training on online business design development courses to get your online shop up and running.

 

3. Join and utilize the secure online payment system

You may need to have a secure online payment system to get your customer to pay you through online payment rather than manual payment ways (bank in to your saving account or send cheque to you) as post not secure or trust for your online customers. They may not know you at all, and you may lose your business opportunity. There are many companies to provide the secure Internet online payment services, like PayPal, 2Checkout, Netbuilder, etc. Some of hosting companies even provide you the online payment systems integration to other online payment company like PayPal (more than 150 millions accounts in 190 countries and regions for online business of all sizes), or you can get advise from your hosting company to know which online payment they are support and available in your country. This is ease for your online customers to pay you through credit card using Visa, Master Card, American Express network when they buy the products from your online store from everywhere.

 

Other free great website services or online tips:-

You may not need to create a own personal domain name to sell the products for small online business, and it will add up your cost. You can use the free web services like Google Blogger or Yahoo Geocities or Twitter or WordPress or TypePad to create the blogs with free blog templates provided by Google or Yahoo or other free blogging companies. Even you can get the free blog templates from Internet, that you just need to search for the free blogging templates.

10 Minutes Start Your Blog using Google Blogger

If you want to pickup more knowledge on website design then you can refer to About Web Design on this link (http://webdesign.about.com) for a good start. If you want to improve your Internet online business to make your business better, then you can get a lot of free tips from Web guru through this link (http://www.useit.com) or work with some Internet Marketing companies to drive and push your websites for all the search engine or online directories.

Submit Full Blogger Atom Sitemap to Google, Yahoo, Bing Webmaster

Last, there are a lot of online portal or online marketplace to provide online auction or shopping website for you to join and sell the products without create your own online shop, but you need to pay for the interest or monthly or yearly fees like eBay, Taobao, Amazon, Lelong etc. As they provide a lot of free great online product tools and even cover for the order tracking systems traceability, secure payment approval and transfer, and some can provide you for the logistics delivery to collect the products from you and ship to your customers.

 

Online Shop! Online Payment! Internet Online Business!